A Fragile Peace Between CIO and CMO

 
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The wealth of new technologies that appear every year are intended to make processes faster and more efficient. But while there's an app for most things now, CIOs still have processes they must go through before new technologies are rolled out. Corporate IT systems don't get re-engineered overnight - there's no app for that. This article discusses the conflict between CIOs and CMOs in their race to the top. Read the full article now. 
 
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Kathryn Cave
Editor
IDG Connect

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